The Internet is full of opportunities that require, one way or another, that NGOs have a website that confirms their presence and positions them well. Before creating a website, we should ask ourselves some important questions to help achieve the communications objectives of the project. Did you know that about 75% of users judge the credibility of an NGO based on its website? To clarify its purpose, we must ask:
- How will it be useful?
- Who are we creating the website for?
- Navigation: what is the user most interested in?
- The content: what do we need to consider?
- The necessary tools